Martin Sneary is the Manager for Biodiversity Risk Assessment and Corporate Decision Support with IUCN, and also the Programme Director for IBAT, the Integrated Biodiversity Assessment Tool – a multi-institutional programme of work involving BirdLife International, Conservation International, IUCN and UNEP-WCMC. His focus is on promoting, developing and implementing key safeguards, guidance and decision-support tools to improve business practices while delivering significant net positive impacts for healthy ecosystems. He is knowledgeable on a broad suite of environmental and policy-related issues and their relevance to industry, with a strong desire to assist companies to better understand and value the importance of our natural heritage. Prior to joining IUCN, Martin spent almost 10 years with BirdLife International, leading their Biodiversity Information Management division, including a 2 year secondment with Conservation International where he served as a Senior Adviser. Before this, he has spent time with UNEP-WCMC and also 3 years in the private sector.